Ford invests to speed up electrification

C-MAX Energi plug-in hybrid
C-MAX Energi plug-in hybrid: Coming this fall. A projected electric-mode miles per gallon equivalent to three times that of Toyota Prius plug-in hybrid per EPA testing methods. 95 MPGe, total range of 550 miles. (Image: © Ford)

Ford has just announced their investing $135 million in the design, engineering and production of key components like advanced battery systems for its next-generation hybrid-electric vehicles, going into production this year.

They are also dedicating a 285,000-square-foot research and development lab in Dearborn, Michigan to focus almost entirely on hybrids and electrification. Formerly known as the Advanced Engineering Center, the building will be renamed the Ford Advanced Electrification Center and will house most of the approximately 1,000 engineers working on Fords hybrid and electrification programs.

“The good news for customers is that they not only have more choice, but they have faster access to Ford’s latest and greatest in fuel-saving technologies and vehicles”, said Joe Bakaj, Ford vice president of Powertrain Engineering. “This stems directly from our decisions to deliver true power of choice by expanding our dedicated electrified vehicle team and further investing in our facilities.”

Another good thing is the fact that with this investment Ford is also adding new green jobs, doubling its battery-testing capabilities and speeding electrified vehicles to market by at least 25 percent. Not only is Ford providing new jobs, but their also creating more fuel-efficient choices for customers. Ford continues to build it’s “electrified team” with 60 engineers hired in the past year, and dozens more positions to be filled this year.

Ford is expecting to reduce the cost of its current hybrid system by 30 percent compared to the company’s previous-generation system. Five electrified vehicles has also been announced this year as part of Ford’s power of choice strategy to deliver leading fuel economy across it’s lineup and triple electrified vehicle production capacity by 2013. With major car manufacturers like Ford willing to invest time and money, and show a dedication to change their ways, something almost unthinkable only 10 years ago, the dream of a cleaner, greener future, finally seems to be in our reach.

Press Release