BLU Products announce the BLU Vivo 4.8 HD Android handset

BLU VIVO 4.8 – (Image credit:

BLU Products, founded in 2009, and one of the fastest growing mobile phone manufacturers in the world, January 24 announced their latest smartphone device in their VIVO Series. The new BLU VIVO 4.8 HD is a midrange Android handset, sporting a 4.8″ Super AMOLED display, and a slim unibody design with a thickness at just 6.9mm. It weighs only 135 grams.

This makes the BLU VIVO 4.8 HD one of the thinnest and lightest devices in the market with a 4.8″ display,

The VIVO 4.8 HD comes in some eye catching colors such as Electric Neon Yellow, and Glimmer Pink, but also in more discrete Matte Black and Ceramic White. There is definitively a demand in the market for bright stand out colors for individuals that want to differentiate from the crowd. In today’s mobile landscape, up till recently, the color choices of devices have been mostly black, white or possibly silver, the increased sales in colorful protective shells shows clearly customers want more colors to choose from.

Nokia have made colorful phones for years and when they continued this trend with their Lumia range, a lot of manufactures soon followed suite. Even if Nokia no longer is the market leader it once was, HTC and even Apple with their iPhone 5c have started making more colorful phones as well.

Now also BLU Production present some sharp colors to choose from with their devices with impressive hardware, for a great price. Already in production and shipping to several distributors, dealers, and online retailers in the US and Latin America the VIVO 4.8 HD is expected to cost only $249 unlocked. The device is powered by a 1.5GHz Quad-Core Processor with 4G 42Mbps HSPA+ modem, and comes with 1GB of RAM. and 16GB storage memory, and ships with Android v4.2. It also has a 8 megapixel camera on the back, and a 5 megapixel front-facing camera.

The downside is that is lacks support for LTE, but for great price, and for the market it is intended, it still is a great deal.

Full specifications include:

  • Network: 2G (GSM/GPRS/EDGE) 850/900/1800/1900 MHz, 3G (HSPA+ 42Mbps) 850/1900, or 850/2100. Single Micro SIM Card Slot.
  • Display: 4.8 inch HD 720 x 1280, Super AMOLED HD, Scratch Resistant Touch Panel
  • Processor: MediaTek MT6589T Quad-Core 1.5GHz Cortex-A7 with PowerVR SGX544 GPU
  • OS: Android v4.2 Jelly Bean
  • Camera: Rear – 8.0 megapixel, BSI Sensor, autofocus with LED Flash, Video Record 1080p @ 30fps, Front – 5.0 megapixel
  • Connectivity: WiFi b/g/n, GPS, Bluetooth v4.0, Hotspot, micro-USB, FM Radio
  • Memory: 16GB internal memory, 1GB RAM, no External Card Slot
  • Dimensions: 137 x 70 x 6.9 mm, 135 grams
  • Battery: Li-Ion 2000mAh
  • Colors: Matte Black, Ceramic White, Electric Neon Yellow, and Glimmer Pink